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Tourism Development Project- Cox's Bazar

The Blueprint: Creating a Tourism Project in Cox’s Bazar

Written by Colin Ciarfella on October 21, 2024. Posted in Blog, Uncategorized.

An Emerging Destination in South Asia

Situated on the southeastern coast of Bangladesh, Cox’s Bazar is a captivating destination that boasts the world’s longest natural sea beach, stretching an impressive 120 kilometers (approx. 75 miles). Cox’s Bazar is more than a beach destination; it’s a thriving hidden gem where traditional Bangladeshi culture meets modern comforts. The stunning beaches, unique local culture, and unspoiled natural beauty make it an idyllic retreat for travelers seeking a getaway.

Visitors can immerse themselves in the bustling markets, savor the local delicacies, and engage with the warm and hospitable locals. The area is rich in history and culture, with landmarks such as the Buddhist temple of Aggameda Khyang, showcasing the region’s diverse heritage. The nearby Himchari National Park offers opportunities for hiking and wildlife spotting, further improving the destination’s appeal for nature enthusiasts. Many people around the world, specifically in the west, have never heard of this destination, so putting it on the map with a tourism development project necessitates a unique formula of design and implementation. This case study explores the process of setting up a tourism development project for Cox’s Bazar.

Crafting Cox’s Bazar’s Tourism Development Project

Solimar International has launched eight tourism development projects in South Asia including in Sri Lanka and the Sundarbans of Bangladesh. A destination with potential for a future project is Cox’s Bazar to replicate the successes and leverage lessons learned in the Sundarbans. But what does that mean for the destination?

Domestic tourism is extremely popular in Cox’s Bazar as it is the primary destination for Bangladeshi residents to venture to. In recent years, Cox’s Bazar has experienced huge growth in tourism. During the peak season (October to April) about 2 million tourists visit Cox’s Bazar and it is expected the figure will grow to around 15 million by the year 2030. Developing tourism in Cox’s Bazar presents an alluring opportunity for economic growth and cultural enrichment. The influx of tourists can stimulate local businesses, create jobs, and foster infrastructure development, ultimately uplifting the local economy, preserving the culture, and benefiting the community – discussed later on in the article. Bangladesh’s stunning landscapes and culture can elevate the country’s global reputation as Cox’s Bazar emerges as a tourist destination, attracting visitors from all stretches of the world. Managing tourism levels is an important consideration for the location as to not overcrowd the area and degrade its natural beauty.

A Closer Look

Establishing a successful tourism development project and destination marketing organization (DMO) in this exceptional location calls for thorough planning and strategic implementation. It is important to create a DMO for Cox’s Bazar because it needs to be positioned as a destination that attracts tourists globally while showing off the natural beauty and opportunities it has to offer. Crucial considerations to take into account include sustainable practices to safeguard the natural environment, community engagement to guarantee local benefits, and robust marketing strategies to attract diverse visitors from all over the world.

Cox’s Bazar is a destination for many types of travelers: eco-tourists, vacation seekers, and cultural enthusiasts, etc. Investments in infrastructure, such as transportation, accommodation, and recreational facilities are needed to provide tourists with an enjoyable experience. Also, the implementation of sustainable measures to protect the ecosystem is essential to maintain the pristine condition of Cox’s Bazar.

Local Culture: Cox’s Bazar (Photo Credit: Mumtahina Tanni- Pexels)

The Tourism Development Process

Beginning a tourism development project for a destination like Cox’s Bazar first requires a strategic planning approach.

To start, it is important to conduct a situation analysis of the current tourism statistics, visitation trends, and infrastructure development in Cox’s Bazar. Understanding the local attractions and culture are essential for implementing a rebranding of tourism or lack-thereof for a destination.
Next, identifying limitations and opportunities within the market are essential with moving forward.
And subsequently, the strategic planning process begins with extensive market research, community involvement and agreement, administering sustainable practices, and marketing/promotion are all part of the agenda.

Current Tourism Analysis

The tourism sector contributes a majority of the local economy in Cox’s Bazar. Thus, it is important to position the area as a premier destination in South Asia, attracting local and international tourists. However, the location is struggling to fulfill its potential as an appealing and popular tourism destination with the negative perception it receives in the media surrounding the political climate. Significant headways have been made over the last decade which include infrastructure developments like railways and seaports to make access to the locale easier, reliable, and more frequent. This, in turn, improves connectivity and economic activity for the area.

Unfortunately, the impact of the COVID-19 pandemic resulted in widespread hindrance for the growth of the area for several years. Many local businesses and services were affected negatively, stunted by the decline in visitor numbers. Currently, Cox’s Bazar experiences a lopsided amount of tourists in peak versus off-peak seasons. November through March are prime months to visit the area and avoid the monsoon season. Yet, in the other months, efforts are being made to attract tourists through special events and promotions. Seasonality can lead to overtourism during peak season, so dispersing the tourism sector throughout the year is paramount. As long as there is something to do at all times of the year, tourism can thrive regardless.

Tourist Profile and Competitive Analysis

Tourism in Cox’s Bazar primarily attracts domestic tourists such as Bangladeshi residents looking for weekend getaways or holiday vacations. To appeal to international markets, it is crucial to enhance its attractiveness. These local tourists often travel with family or friends and prioritize experiences and activities over accommodation and culture. In contrast, tourists from neighboring countries, including both leisure seekers and business travelers, are drawn to more luxurious and eco-friendly accommodations, as well as enriching cultural experiences.

A significant issue poses a threat – there are many renowned beach destinations near Cox’s Bazar that serve as direct competition. Notably, Bali and Phuket are regarded very highly when travelers envision a coastal paradise. However, capitalizing on emerging trends and unique selling propositions are newfound approaches to establishing the next best destination. It is important that key stakeholder engagement is at the core of these development projects to ensure that the best and most sustainable outcomes are warranted. From government agencies to local businesses and even tourists, it is believed that fostering community-driven goals are the heartbeat to making a destination prosper.

Serenity: Cox’s Bazar. (Photo Credit: Fareed Akhyear Chowdhury- Unsplash)

Sustainable Development of Tourism in Bangladesh

The rise of sustainable tourism is shifting the paradigm in terms of travel to more eco-friendly, green trends and destinations. For Cox’s Bazar, sustainable tourism projects have the chance to lessen negative environmental and economic impacts by reducing harmful practices. These opportunities create withstanding viability, stakeholder satisfaction, and elevated tourist experiences.

Here are some ways to implement sustainable practices in Cox’s Bazar through ESG implementation:

- Preservation of marine life and ecosystems– partnerships with environmental institutions to create programs.
- Reducing marine pollution– through beach cleanups and emphasizing the importance of waste management.
- Alternative energy sources– investments in renewable energy sources to improve efficiency and reduce emissions.
- Waste management– encourage recycling, ensure the appropriate resources are available to maintain proper disposal.
- Eco-friendly lodging– development and promotion of ecolodges, guesthouses, and homestays.
- Community involvement– creating jobs for locals, supporting local businesses, involving residents in decision-making.

Embracing sustainability gives the Cox’s Bazar tourism project the upper hand in separating itself from competitors and positioning it as a green destination. The implementation of the practices mentioned above can provide the region with many resources and benefit the community and environment.

Sustainable Practices (Photo Credit: Pixabay)

Destination Marketing and Promotional Efforts

In a region as beautiful as Cox’s Bazar, standing out in a competitive market requires effective marketing and promotional strategies. The unique selling point – the longest sea beach is the centerpiece of these efforts, appealing to audiences through various media. Having such an expansive landscape, Cox’s Bazar presents a multitude of development opportunities. Creating a brand identity that reflects Cox’s Bazar’s culture and beauty should be a top priority. Through these, emphasizing the unique experiences available like beach activities, local festivals, delicious culinary adventures, and eco-tourism opportunities.

Furthermore, educating the local communities and tourists about conservation and climate change awareness is another important factor to consider. Digital marketing is a resourceful mechanism to spread awareness about an emerging destination. Social media marketing has revolutionized the tourism industry with its modern advancements appealing to a broader scope of people, so leveraging various platforms with engaging content is essential. Also, collaborations with travel influencers, writers, and personalities is a great way to boost promotional efforts. Additionally, having a user-friendly Destination Management Organization (DMO) website filled with trip planning information, attractions, and accommodations is crucial. Offering exclusive deals, packages, and discounts can further attract visitors. The purpose of this campaign is to increase visibility, so regularly monitoring and evaluating engagement metrics is important for success. The Cox’s Bazar tourism project relies on a successful digital campaign.

The Rohingya Refugee Crisis: Obstacles and Opportunities

Cox’s Bazar is currently one of the primary locations of the Rohingya refugee crisis, which began in 2017 due to the oppressive regime in neighboring Myanmar. Since then, hundreds of thousands of Rohingya people have sought refuge across the border in Bangladesh. The influx of roughly over 700,000 Rohingya refugees has placed immense pressure on humanitarian and government relief efforts, straining resources in the region and affecting tourism. Despite the severity of the situation, Bangladesh has not formally granted refugee status to the Rohingya, who have been subjected to decades of persecution and discrimination. The Bangladeshi government seeks to resettle refugees elsewhere, as Cox’s Bazar isn’t a sustainable, long-term location. Currently, the refugees live there in extremely crowded, tattered shelters with limited security, infrastructure, and exposure to unpredictable climate patterns.

The refugee crisis in Cox’s Bazar presents significant challenges to tourism growth in the area. The presence of a humanitarian crisis can affect the perception of the region as a travel destination, raising safety and security concerns and potentially increasing tension between locals and refugees.

However, there are opportunities to address these challenges. Implementing strategies to provide job and educational opportunities can create a more integrated community where tourism can thrive. Additionally, granting more rights and resources to refugees can be a lengthy but rewarding process. Shifting the narrative to highlight the natural beauty of Cox’s Bazar is also crucial in improving its overall image.

The Path Forward- Cox’s Bazar Tourism Project

Cox’s Bazar, the world’s longest beach, has the potential to become a thriving tourism destination in the future. Creating a unique brand identity that intrigues visitors globally and incorporating sustainable practices are two key components of beginning a tourism development project. Additionally, addressing the current refugee crisis with viable solutions is an integral step in enhancing the area as a whole. Solimar International hopes to be the next and best resource to help assist the destination with discovering their potential and creating successful regenerative tourism projects that give back to its community, preserve its culture and protect its natural environment.

Interested in how we can help you with crafting a tourism development project? Contact us to learn more.

Charting New Waters: Maldives Debuts First Sustainable Destination Management Organization

Written by Maya Seek on September 18, 2024. Posted in Blog, Uncategorized.

The Maldives, renowned for its crystal-clear waters, vibrant coral reefs, and luxurious resorts, is a world-class tourism destination. Tourism is the core of the Maldivian economy, significantly contributing to the national GDP. A shift in government regulations in 2009 transformed the Maldives’ tourism landscape. Previously, the Maldives were synonymous with expensive waterfront bungalows on private resort islands. Now, tourists can stay among the local population on the nearly 200 inhabited islands. Despite this opportunity, many guest houses have struggled to reach the market and ensure that tourism benefits the local community. This is evident in the findings of Giampiccoli et al. (2020), which highlight that tourism in the Maldives is primarily dominated by foreign-controlled resorts, leading to an unequal distribution of benefits.

The Maldives faces pressing challenges due to its geographical vulnerability to rising sea levels, with some islands already experiencing noticeable erosion and submersion. This environmental threat underscores the urgency for sustainable tourism practices to preserve local ecosystems and promote ecosystem conservation. Promoting more local tourism models enables communities to be in greater control over tourism development and visitor behavior; however, these stakeholders must be united in a common platform in order to address the many challenges facing destinations like the Maldives.

The Birth of a Sustainable Vision

The Maldives Ministry of Tourism invited Solimar International, under the USAID Climate Adaptation Project, to assist in developing the first Maldives Tourism Climate Action Plan for the tourism industry. During this process, we discovered a group of guesthouses on the Horsburgh Atoll—comprising the inhabited islands of Goidhoo, Fehendhoo, and Fulhadhoo—eager to collaborate in sustainable tourism development that supports local businesses and helps communities adapt to climate change. To support this effort, Solimar co-created these guesthouses and other tourism stakeholders form the country’s first Destination Management Organization (DMO): the Horsburgh Atoll Tourism Alliance (HATA) to support local tourism in the Maldives.

Understanding Destination Management Organizations (DMOs)

A Destination Management Organization (DMO) plays an important role in managing and promoting a destination, ensuring that tourism development benefits local communities, conserves natural resources, and provides a high-quality visitor experience. Around the world, DMOs coordinate the various elements of tourism, from marketing to visitor services, infrastructure development, and sustainability initiatives. In the Horsburgh Atoll, a DMO is crucial, especially in addressing the challenges of promoting sustainable tourism on local islands. Importantly, it gives agency to locals in the decision-making processes and management of their destination, ensuring that their home is developed in a way that aligns with their values and needs. This empowerment allows the community to directly influence how tourism impacts their environment and daily lives.

Solimar International’s Expertise in DMO Development

With over 20 years of experience in supporting destination management organization development, Solimar International brought its expertise to the Horsburgh Atoll, working closely with guesthouse owners, the Ministry of Tourism, the Ministry of Environment, and local governments (Island Councils) to establish the Horsburgh Atoll Tourism Alliance (HATA). This effort began with creating a Sustainable Tourism Destination Management Plan to outline a shared vision for sustainable tourism and the actions to achieve it.

The plan, developed by the USAID Climate Adaptation Project and Solimar International through over a year of collaboration from local stakeholders and the newly established Horsburgh Atoll Tourism Alliance (HATA), addresses key priorities such as environmental conservation, community benefits, and visitor experience enhancement. Key components include an executive summary, a detailed destination overview, stakeholder priorities, and a shared sustainable tourism vision. The plan outlines actionable strategies to protect and preserve the environment, promote local community benefits, improve collaboration and visitor site management, enhance destination marketing and visitor access, and strengthen visitor experiences and product development. Additionally, it introduces HATA, provides an action matrix, and consolidates key performance indicators (KPIs) for ongoing evaluation, ensuring the balanced and sustainable growth of tourism in the Horsburgh Atoll.

Building a Sustainable Business Model for the DMO

Solimar supported HATA by developing a business model and revenue strategy designed for a social enterprise. This model includes marketing and booking community-based tourism products, services, and packages for visitors. Additionally, guesthouse owners and other tourism businesses aim to encourage their customers to make small donations to HATA, helping to sustain the organization and support Maldives community tourism.

The Benefits of HATA

HATA supports nature conservation, climate adaptation, and community benefits. By promoting the sustainable management of the Maldives-protected mangrove park and ensuring that tourism benefits local communities, preserves cultural heritage, and safeguards traditional practices, HATA aims to create a model of tourism that is environmentally sustainable, economically beneficial, and culturally enriching.

HATA’s website serves as a comprehensive platform dedicated to promoting sustainable tourism in the Horsburgh Atoll. It is designed to highlight the atoll’s unique attractions, showcase the efforts of HATA members, and generate income to support ongoing conservation and community initiatives. Booking through HATA’s website supports the ongoing efforts and directly contributes to conservation funds.

The “About HATA” section provides information on the alliance’s mission and vision, emphasizing its commitment to fostering sustainable tourism that benefits both the environment and local communities. It also details HATA’s history and formation and its role in promoting sustainable tourism practices.

Advancing Sustainable Tourism in the Maldives

The establishment of HATA represents a significant step forward in sustainable tourism for the Maldives. In the face of climate change, Solimar facilitated collaboration between public and private sectors, demonstrating that the tourism industry can adapt and thrive. By working together, we can ensure that the Maldives continues to be a leading destination for tourism, benefiting both its stunning natural environment and its vibrant local communities.

For more details on HATA and its initiatives, please visit Horsburgh Atoll Tourism Alliance

Tourism Development and Social Justice: A Cross-Discipline Approach

Written by Aleena Norris on August 30, 2024. Posted in Blog, Uncategorized.

What are Cross-discipline Approaches, and Why are They Important?

Cross-discipline approaches refer to research or practices involving two or more academic disciplines. Using a cross-discipline approach when exploring tourism and social justice is important, because cross-discipline research:

Provides understandings of complex social issues that require various approaches to solve
Allows researchers to reach a wider audience and communicate diverse viewpoints
Enables researchers to open up new areas of research and answer questions that traditional disciplines do not ask

By using cross-discipline approaches, we can develop more solutions that address the complex challenges of promoting social justice in tourism development.

The Intersection of Tourism Development and Social Justice

Social justice is the principle that all individuals and communities should have equal access to opportunities, rights, and resources, regardless of their background, identity, or social status. It involves addressing and correcting systemic inequalities and fighting to create a more inclusive society. The five principles of social justice include: human rights, participation, equity, diversity, and access to resources.

In the context of tourism, social justice seeks to address power imbalances, reduce inequalities, and ensure that tourism contributes positively to the social and economic well-being of all active and passive participants.

Tourism’s Impact on Communities

On the positive side, when integrated with social justice principles, tourism can promote cultural preservation, offer training and employment opportunities, and give a voice to communities in the planning and management of tourism initiatives.

Tourism Development and Social Justice in Local Tours. Image Credit: Pekic on iStock. — Image Credit: Pekic on iStock.

However, on the negative side, unchecked tourism development often leads to the displacement of local populations, commodification of culture, and the dispossession of land. Land is appropriated for tourist facilities, and traditional ways of culture are often commercialized and distorted to meet tourist expectations. Additionally, profits from tourism can disproportionately benefit outside investors, exacerbating existing inequalities.

Inclusive Practices in Tourism Development

Therefore, tourism must be developed with a deep commitment to social justice, ensuring that all community members are actively involved in decision-making and share in the benefits. Let’s look at some inclusive practices in tourism development.

1. Community-Based Tourism (CBT)

Projects like community homestays, where tourists stay with local families, allow communities to better control the tourism experience. This ensures that revenue directly benefits the community and promotes cultural exchange and preservation.

2. Fair Wages and Working Conditions

Ensuring that all workers, especially locals, receive fair wages and safe working conditions is vital. Initiatives that provide training and career advancement opportunities for local residents empower them to take on leadership roles within the tourism industry.

3. Participatory Planning

Involving local communities in the planning and decision-making processes of tourism projects ensures their needs and voices are prioritized. Participatory planning might include, at the very least, consulting communities before developing on their land, or ensuring that tourism strategies align with local cultural values.

4. Sustainable Development

Implementing eco-friendly practices that protect local environments and respect cultural heritage is another inclusive practice. This approach benefits both the community and the tourists, ensuring long-term sustainability.

Exploitative Practices in Tourism Development

To better understand the importance of cross-discipline approaches between tourism and social justice efforts, let’s also look at some exploitative practices of tourism development.

1. Land Displacement

In some cases, tourism development leads to the forced displacement of local communities to make way for resorts, hotels, or other tourist facilities. This often happens without fair compensation or consideration of the land’s cultural significance.

2. Cultural Commodification

Commodification is the act of taking something’s original form and commercializing it in order to be consumed. When local traditions, customs, or sacred sites are commercialized for tourism without the consent or involvement of the community, it can lead to the erasure of cultural identity.

3. Unequal Distribution of Benefits

Tourism often leads to economic benefits being concentrated in the hands of large corporations or wealthy individuals, while the local communities, particularly marginalized groups, see little to no benefit. This increases local inequalities and exacerbates poverty.

4. Poor Working Conditions

Exploitative practices include underpaying local workers, subjecting them to unsafe working conditions, or offering no job security. This is particularly harmful to marginalized groups, who may have fewer alternative employment opportunities.

5. Overtourism

A study from the University of Nebraska found that overtourism decreases the quality of life for residents, including housing costs, limited economic opportunities, and the misuse of public spaces.

Overcrowded and unsustainable tourism development in Australia. Image Credit: danefromspain by iStock — Image Credit: danefromspain by iStock

These examples highlight the need for socially responsible planning in tourism development, which ensures that the benefits are shared equitably and that local communities are protected from exploitation.

Cross-Discipline Approaches to Tourism and Social Justice

Community-Based Tourism (CBT)

Community-based tourism (CBT) is a powerful model for empowering local communities and promoting social justice. CBT emphasizes the involvement of local residents in tourism planning and management, ensuring that they have a voice in the industry. This approach helps preserve cultural heritage by showcasing authentic local traditions and practices, rather than distorting them for tourist consumption. Additionally, CBT often prioritizes fair wages and equitable distribution of economic benefits, which supports local economies and reduces inequalities. By centering the needs and voices of community members, CBT allows a more inclusive form of tourism that aligns with the principles of social justice.

Sustainable Development Goals (SDGs)

Sustainable Development Goals for Tourism Development and Social Justice. — Image Credit: Anson_iStock on iStock.

Additionally, tourism and development efforts can be effectively aligned with the United Nations Sustainable Development Goals (SDGs) to promote justice and reduce inequality. For example, SDG 10, which focuses on reducing inequality, is directly relevant to tourism development, as it addresses the need for equitable distribution of economic benefits and opportunities. Similarly, SDG 11, which aims to make cities and human settlements sustainable, supports the integration of tourism into urban planning in a way that benefits all residents. By connecting tourism initiatives with these global goals, we ensure that development efforts support economic growth as well as contributing to a fairer and more just world.

A Solimar Case Study: Tourism Development and Social Justice Principles on Atauro Island

The beautiful scenery of Atauro Island. — Image Credit: Timor Leste, faizzaki on iStock.

In 2019, under the efforts of the USAID Tourism for All Project, Solimar began working with local communities of Atauro Island to help establish a Destination Management Organization (DMO) known as ATKOMA. By leading tourism development initiatives on the island, the Asosiasaun Turizmu Koleku Mahanak Atauro (ATKOMA) helps to ensure that tourism directly supports the community, and that its development includes the voices and vision of local people. This strategic plan for tourism development successfully integrates social justice principles and Community-Based Tourism, with the hopes of creating more economic opportunities for local communities. Read more here.

Challenges and Criticisms of the Intersectionalities of Tourism Development and Social Justice.

Despite proven successes, there are challenges to integrating social justice into tourism and development efforts. Some barriers include:

1. Lack of Resources

Lack of resources hinder local communities ability to engage in and benefit from tourism projects. Financial constraints, limited access to training, and inadequate infrastructure often prevent communities from fully participating in or utilizing tourism opportunities.

2. Resistance from Stakeholders

Resistance from stakeholders, including government bodies, private investors, and even community members, effect efforts to implement equitable practices. These stakeholders often prioritize short-term economic gains over long-term social justice goals.

3. Cultural Misunderstandings

When tourism initiatives are designed without a deep understanding of local cultures and values, they can perpetuate stereotypes and exploit cultural heritage. This lack of cultural sensitivity can minimize the effectiveness of social justice efforts and alienate the communities they aim to support.

4. “Tokenism”

“Tokenism” describes tourism projects that include symbolic gestures of inclusion or community involvement without actually implementing substantive changes. For example, involving local communities in promotional materials or brief consultations without giving them real decision-making power or a fair share of the benefits is a token effort rather than a genuine commitment to social justice. These superficial measures perpetuate existing inequalities and undermine trust between stakeholders and the local communities they seek to serve.

Addressing these challenges requires a genuine effort to ensure that tourism and development projects are well-intentioned and genuinely effective in promoting social justice. This involves transparent practices, meaningful community engagement, and a commitment to addressing systemic inequalities at every stage of the process.

Final Thoughts on Integrating Tourism Development and Social Justice

Additionally, educating tourists about the impact of their travel choices on local communities and environments leads to more responsible behavior and support for ethical tourism practices. Tourism companies and organizations are responsible for providing resources and information that raise awareness about the importance of social justice, cultural sensitivity, and environmental sustainability. Advocacy efforts should focus on amplifying the voices of marginalized communities in tourism planning and policy-making processes.

Social Justice team working together. — Image Credit: Thirdman on Pexels.

These examples highlight the possibility of developing tourism projects that advance social justice principles. However, this requires a commitment from all stakeholders: tourism companies, developers, policymakers, and tourists themselves. The commitment to prioritize the well-being of communities over short-term gains is vital. By incorporating community-led initiatives and continuing to push for these best practices, we can ensure that tourism contributes to a more just and equitable world for everyone.

Interested in how we can help you combine social justice principles within your tourism efforts? Contact us to learn more.

sustainable tourism intern on the computer

Solimar Sustainable Tourism Intern Alumni–Where Are They Now?

Written by Eleanor Grubbs on August 30, 2024. Posted in Blog, Uncategorized.

Photo by Priscilla Du Preez on Unsplash

Introduction to Solimar Sustainable Tourism Internships

Since its inception in 2006, Solimar’s sustainable tourism internship program has become a cornerstone for nurturing the next generation of leaders in sustainable tourism. Over nearly 20 years, the program has welcomed talented interns into the program, ranging from undergraduate to Ph.D. students, each semester and summer. Solimar CEO Chris Seek began the program in collaboration with the George Washington Tourism Program, reserving it for students at DC area schools. In 2019, the program switched to hybrid to incorporate students from across the US and worldwide. Seek describes the long-term goal for the internship program as a way to “provide students with a professional development opportunity and introduction to the industry, and to support our mission and projects.” Through the years, these sustainable tourism interns continue to share a deep passion for tourism and travel, with interests spanning various fields such as storytelling, data analysis, tourism development, and environmental preservation.

Solimar’s sustainable tourism internship program is not just an educational experience; it’s a launchpad for future careers in the tourism industry. Our interns have gone on to make significant contributions to tourism development and environmental preservation worldwide. This article highlights the achievements of nine outstanding alumni, showcasing the diverse paths they have taken and the impact they continue to make in the fields of tourism, sustainability, and international development.

City Tourism — Photo by Nan Zhou on Unsplash

Solimar Interns Now Involved in Tourism

The foundation of Solimar International is sustainable tourism. For this reason, Solimar attracts team members and interns who share a passion for travel. For some, this passion may evolve into a long-term career within the tourism sector, while for others, it may take a different path. Nevertheless, it is this shared enthusiasm that has led many Solimar interns to pursue and achieve successful careers in the tourism industry. This section highlights three former interns who have remained in the field of tourism and have undertaken noteworthy and impactful work.

1. Chloe King, Summer 2019 Intern, Director of Stewardship at Solimar International

Chloe King is currently a PhD Researcher at the University of Cambridge, where she works with stakeholders of the Galapagos Islands to help create a more regenerative future for tourism. Chloe is passionate about the intersection of conservation, climate change, and tourism, working to create solutions that value people and nature over profit. Through her work, Chloe investigates the age-old question of the tourism industry: “How do we manage tourism sustainably and equitably?”

Chloe spoke about some of the challenges in weighing the risks and rewards of tourism through her work in the Galapagos: “Tourism can be a hugely risky activity to conduct in areas of high biodiversity. Here in the Galapagos, tourism is bringing a huge increased risk of invasive species, which is the biggest biodiversity challenge on this island. At the same time, tourism has introduced a lot of additional financing and funding opportunities for local communities. It is important to understand that there will always be trade-offs between conservation and development goals… How do you navigate those goals in a transparent and equitable way for large swaths of stakeholders rather than just the ones in power?”

She continues to explain that Destination Management Organizations allow for the collaboration of multiple perspectives between private and public sectors within a community. For example, during her time living in Timor Leste, the government was considering building a casino on the island to boost tourism, but the locals were able to protest the casino through their DMO and block its development. In other words, “tourism in this way is effective in giving people a voice and uniting people around a common cause rather than just letting growth and development happen for the sake of it.”

2. Dominic Gialdini, Fall 2020 Intern, Chief Operating Officer of South Central Tennessee Tourism Association

Dominic Gialdini attained an Erasmus Mundus European Master of Tourism Management, where he specialized in tourism management and sustainable development. With Solimar, he worked on the Armenia and Georgia DMO projects. Dominic currently serves as the Chief Operating Officer of the South Central Tennessee Tourism Association and the Executive Director of the Tennessee Tourism Investment Project.

Dominic examined his work with rural DMOs and considered how this particular lens has influenced his view of tourism development: “My work with rural DMOs has influenced my view on tourism development by allowing me to see the challenges faced by small-scale operations. Rural DMOs often have staffing and budget limitations, and sometimes locals are skeptical or even actively against tourism development…Having established a DMO in a rural Appalachian community, I came to learn quickly that building kudos and trust with locals would be paramount to the success of my project objectives.”

Throughout his time in a rural DMO, Dominic has come to recognize that tourism is a team effort and that tremendous value lies in the opinions and support of the local community: “From my work in 13 counties in south-central Tennessee, I have seen time and time again the hard work that chamber directors, county employees, and DMO directors engage in to make tourism successful. It is important to find allies and support them, especially in contexts where the powers that be create roadblocks and speed bumps for the tourism professionals.”

Dominic also highlighted the importance of recognizing that rural DMOs can serve a different purpose than urban DMOs. “I like to think of larger cities or attractions as the hubs to the spokes that are rural destinations. Large cities like Memphis, Nashville, and Chattanooga serve as anchors that attract diverse demographics of tourists (including international travelers) and bring in large-scale conferences and events. However, many wonderful destinations (e.g., Lynchburg and the Jack Daniel Distillery or historic Bell Buckle) serve as great day trips for those who want to experience a bit of rural life and sample a few activities….”

3. Emilie Ehrman, Fall 2020 Intern, Senior Associate at Skift Advisory

Emilie Ehrman attained a Master of Global Management from the Thunderbird School of Global Management at Arizona State University, which aids her ongoing advocacy for environmentally and socially responsible travel. She currently works as a Senior Associate for Skift Advisory, a market research consulting firm specializing in travel and tourism. When asked about a project incorporating her passion for travel, Emilie gave a recent example of her work with Discover Puerto Rico.

“Discover Puerto Rico had impressive sustainable tourism goals, but they weren’t sure if they had the assets or foundation to claim they were a sustainable destination or to foster a sustainable tourism program, campaign, etc., so they retained Skift Advisory to investigate. For the sustainable tourism audit, my team and I did significant research to identify strong, authentically sustainable assets (accommodations, tour operators, attractions) that already existed on the island. We ranked these initiatives using a Skift Advisory framework designed to look at the asset holistically, including economic, social, and environmental impact (this is all public in a published executive summary). We also examined other destinations, comparable to PR, based on a set of criteria, and determined their sustainable tourism success, including what they were doing right. Finally, we provided a list of themes we were able to identify as qualities of sustainable tourism assets and destinations.”

Emilie enjoyed this project because it incorporated her passion for sustainable tourism, while also creating space to recognize the obstacles that so many destinations face in feeling so behind and not knowing where to begin.

“This project showed that Puerto Rico already had a really incredible assortment of sustainable tourism assets, that protected and regenerated the environment, supported the economy and culture of Puerto Rico, and empowered Puerto Rico to lead sustainable efforts.”

Solimar Interns Now Involved in Sustainability

Sustainable Nature Tourism — Photo by Alex Moliski on Unsplash

For Solimar, sustainability and tourism are inextricably linked. Tourism development cannot occur without holistic consideration of the longevity and success of the local people and their environment. Sustainability is a far-reaching sector, allowing it to assume many different forms and roles. This section highlights three former interns doing notable and unique things within this sphere.

1. Thomas Kalchik, Spring 2022 Intern, Senior Facilities and Sustainability Associate with the US Green Building Council

Thomas Kalchik is a credentialed LEED Green Associate and TRUE Advisor, which he utilizes through sustainable construction projects, facilities management, and operational strategies. He serves as a Senior Facilities and Sustainability Associate with the US Green Building Council. Additionally, Thomas and his partner Charles founded Casa Galú, a boutique nature hotel in Colombia’s Caribbean Sea.

“Casa Galú was constructed with the integrity of our natural surroundings and local community in mind. We wanted to build with minimal impact by not cutting down trees, and adhering to local construction customs by using materials and techniques common to our area. The structures were designed to work with the natural surroundings and not disrupt the ecosystems around us. For example, building around natural features such as a waterfall and river that naturally occurs when we have enough rain not only provides a visually stunning attraction for guests but allows the natural systems on our property to remain intact and healthy.”

Thomas attributed much of his above success to the knowledge he learned through his involvement in various sustainability-minded organizations. “Through my professional experience working with the US Green Building Council, and my up-to-date credentials as a LEED Green Associate and TRUE Advisor (zero waste) I have been able to offer my expertise in green building and operating strategies to the construction, maintenance, and operation of Casa Galú. This, combined with my work with Solimar and other travel and tourism organizations has allowed me to blend my various skills and knowledge relating to sustainable and regenerative tourism practices in order to create meaningful and impactful guest experiences.”

2. Lindsey Johnson, Spring 2023 Intern, Program Coordinator for the Soil & Climate Alliance and Nutrient Density Alliance

Lindsey Johnson draws on her background in climate change and health and wellbeing to promote sustainable food systems and regenerative tourism practices through her role as a Program Coordinator for the Soil & Climate Alliance and Nutrient Density Alliance. Additionally, Lindsey is the founder of Copani, a responsible travel platform focused on agritourism and culinary tourism. As a sustainability tourism intern, she wrote a blog about agritourism, linking her particular tourism interests to the larger whole of sustainability in the industry. Lindsey spoke on what agritourism means to her, and how she would like to see it incorporated into the larger tourism industry.

“I believe that agritourism, at its core, involves any activity that brings people to a site of agricultural production and engages them with it. This could include tours, meals featuring local produce, farm stays, or special events that showcase agricultural practices. Importantly, agritourism often serves as a gateway to less-visited rural destinations, offering unique opportunities for both visitors and local communities.”

Lindsey also mentioned the educational opportunities that agritourism provides, specifically by “showcasing regenerative agriculture and the critical importance of soil health. Through immersive experiences, visitors can gain insights into these crucial aspects of our environmental and health challenges.”

“Agritourism also offers a unique window into local cultures, as food is often at the heart of cultural traditions and social interactions. The simple act of sharing a meal can create profound connections and understanding between visitors and local communities. In this way, agritourism has the potential to regenerate not just the land, but also our connections to each other and the sources of our food. By bringing together elements of education, sustainability, cultural exchange, and personal rejuvenation, agritourism can evolve into a powerful force for positive change in both the tourism industry and agricultural sectors.”

Lastly, Lindsey connects her love for agritourism to her company, Copani. “Our mission is to connect conscious travelers with regenerative farms, vineyards, eco-friendly hotels, sustainable restaurants, and responsible tour experiences. Copani aims to empower people to explore the world in a fun, ethical, and sustainable way.”

3. Gabriella Whittaker, Fall 2021 Intern, Sustainability Manager at Polycore

Gabriella Whittaker completed the sustainable tourism internship in the fall of 2021. She is passionate about the sustainable development of the outdoor industry, where she draws on her love and enjoyment for nature. She works as a Sustainability Manager at PolyCore, promoting sustainable alternatives to environmentally harmful textiles.

Gabriella connected her work in sustainability within the textile industry to the importance of sustainable travel: “I think the biggest connection between textiles and tourism is that both can be done sustainably, but it requires due diligence to understand how you (as a consumer) can make the responsible choice…Learn about where your textile products are coming from, just as you would learn about the tourism destination you are headed to.”

Solimar Interns Now Involved in International Development

Solimar assists specific regions or countries in using tourism as a tool for development. Tourism can aid economies, boost local livelihoods, create valuable cross-cultural connections, and more. However, this development has to take place sustainably and collaboratively for an area to remain successful long-term. Many of our former interns have gone on to hold unique positions within international development, and in this section, three of these successful professionals are highlighted.

1. Hannah McDonnell, Fall 2022 Intern, Economic Desk Officer of the Turkey Unit at the European Commission

Hannah McDonnell holds a Master’s of Politics from University College Dublin. She was a sustainable tourism intern with Solimar in the fall of 2022. Hannah’s interest in politics and international development has culminated in her current position as an Economic Desk Officer of the Turkiye Unit with the European Commission. Hannah described her day-to-day tasks with her job in the European Commission: “My day-to-day in the job varies, depending on the time of year. For instance, I am the permanent secretary of two subcommittees between the Turkish authorities and the Commission which facilitates discussions and updates on topics such as internal market and competition, and economic and monetary policies. I am tasked with the organisation of these subcommittees each year. Furthermore, I am the lead on a portion of the Commission’s assessment of Türkiye’s Economic Reform Programme, which is drafted at the beginning of each year. Another annual exercise I contribute to is Türkiye’s Enlargement Report which assesses the progress the country has made in the last year.”

2. Kathryn Selfe, Summer 2023 Intern, Boren Fellow

Kat Selfe is a 2024 graduate of Colgate University, where she earned an undergraduate degree in Anthropology and Middle Eastern and Islamic Studies. She served as a sustainable tourism intern on-site for the Tunisia project in the summer of 2023. Kat’s anthropological research into international development and migration in the Middle East and North African regions led to her recent award of the U.S. Department of Defense’s Boren Fellowship as 1 out of 5 scholars selected to study Arabic in Morocco.Through this fellowship, she will receive $25,000 throughout the 9 month program. Kat provided more details about what her time during her Boren fellowship will look like, as well as her commitments after the 9 months are complete.

Additionally, she connected this opportunity to her internship with Solimar: “For my Boren year, I will be studying Arabic in Meknes, Morocco with the CASA I fellowship. Boren is funded by the Department of Defense and has a focus on national security. The aim of the fellowship is to develop language skills in a critical language. In addition to studying formal Arabic, I will be studying the Moroccan dialect and completing an internship in Morocco. Also as part of my Boren, I will be conducting research on Morocco’s integration approach to undocumented transit migration, focusing especially on the work of NGOs.”

Upon its conclusion, Kat will return to the US to complete a Masters in International Development Studies at George Washington University. After graduating with her Masters degree, Kat will be required to fulfill a year of federal service in a position servicing national security in accordance with the Boren Policy. She intends to work with USAID, an agency she already has gained experience with through Solimar. Kat shares:

“I found myself inspired by the possibilities of development during my Solimar internship. I learned that the US has a lot to offer other countries and their communities and that those beneficiaries are eager and ready to make a difference with this aid. I felt like my world opened up during this internship.” Kat shares the gratitude she has for her internship at Solimar, which educated her on new career opportunities, gave her the confidence to realize her ability to actually do these jobs, and inspired her to take those next steps. “This internship was a key aspect of my applications and has been one of the most influential experiences in my career path.”

3. Zane Hartog, Fall 2021 Intern, Program Analyst at the US Department of Justice

Zane Hartog’s interest in policy research and evaluation led to his current position as a Program Analyst with the US Department of Justice. In this position, Zane works with global partners to combat issues of cybercrime and intellectual property rights enforcement. In his own words: “Our team places Department of Justice attorneys at U.S. Embassies across the world, where they work with foreign partners to build capacity in combating cybercrime and intellectual property rights enforcement. My role has enhanced my view of international development by demonstrating that broad cooperation is essential in dealing with issues that are cross-border or global in nature.”

Hartog shares that the breakthroughs he has seen in this realm of work revolve around the people in it, the breakthroughs come about “by getting the right people together, from one country or from multiple countries, and creating a space for ideas and tactics to be shared openly. Oftentimes, international development implies one developed country providing support, knowledge, or resources directly to a single lesser developed country. While this traditional mechanism does have its merits, greater inclusion, either at a national or semi-national level, has proven to be a more effective approach. By facilitating partnerships and fostering dialogue among diverse stakeholders—including governments, international organizations, non-governmental organizations, and private sector entities—complex global challenges can be addressed more comprehensively.”

You Could Be a Sustainable Tourism Intern Too!

The Solimar sustainable tourism internship provides an amazing professional development opportunity for students who have a passion for sustainability, international development, and, most importantly, travel! Connecting with a diverse group of like-minded students who are scattered around the world and networking opportunities with hundreds of previous Solimar intern alumni makes the 3-month internship a valuable one. Through this internship, you gain exposure to real-world jobs that may incorporate all of your passions into one!

Interested in working with us? Learn more about our virtual internship opportunities here!

Picture related to tourism can aid destinations in addressing climate change

How can Tourism help Destinations Address Climate Change?

Written by Chanyoung William Kim on May 9, 2024. Posted in Blog, Uncategorized.

According to forecasts from the United Nations World Tourism Organization (UNWTO), the global tourism sector is anticipated to witness a substantial increase, with projections indicating a surge to 1.8 billion tourists annually by 2030. This growth underscores the pivotal role of tourism destinations in driving economic progress. However, the sector’s expansion is poised to be significantly impacted by the effects of climate change, both directly and indirectly.

Tourism can exert a substantial influence on the environment, contributing to pollution, waste generation, and harm to local ecosystems and biodiversity. Meanwhile, climate change introduces additional challenges such as flooding, land degradation, loss of natural habitats, saltwater intrusion, diminished food resources, and heightened storm intensity. Tourism businesses can be catalysts in either exacerbating climate change-induced challenges or champions in helping communities and destinations address these threats head-on.

The pressing issue of climate change in destinations, exacerbated by escalating greenhouse gas emissions and resultant global warming, will be a defining challenge for the tourism industry over the next several decades. Consequently, the tourism sector bears a significant responsibility to champion environmental preservation and adopt sustainable practices to effectively address the challenges posed by climate change in the realm of travel and tourism.

In this blog post, we will discuss the significance of tourism in helping destinations address climate change. Specifically, we will explore tourism for climate change adaptation and mitigation, its role in decreasing carbon emissions, its impact on local economies, and its potential for promoting environmental education and awareness.

Tourism Destinations for Climate Change Adaptation and Mitigation

Climate change presents escalating challenges to our planet. To effectively tackle this urgent issue, it is essential to implement two critical strategies: Climate Change Mitigation and Climate Change Adaptation.

Climate change mitigation endeavors to curtail greenhouse gas emissions, where the travel and tourism sectors play a pivotal role. The most important approach involves reducing energy consumption through enhanced energy efficiency measures and the adoption of renewable energy sources. Offsetting carbon emissions via carbon offset programs can also be an important strategy and one that has grown substantially in interest and scale over the past decade. However, it is important to note the significant criticism that carbon offset programs have received, and thus such programs must also come alongside significant and meaningful reductions in emissions from the source.

Numerous tourism enterprises are actively engaging in these initiatives. In regions like the Maldives, distant travel destinations, air travel significantly contributes to the tourism industry’s carbon footprint. Attaining Net Zero emissions poses a formidable challenge due to the complexity of eliminating carbon emissions. Nevertheless, some establishments in the Maldives, like Soneva Resorts, have implemented a successful mitigation strategy that targets both direct and indirect carbon emissions. Consequently, certain resorts strive for carbon neutrality by leveraging sustainable energy resources and participating in carbon offset programs.

Climate change adaptation, on the other hand, aims to fortify the resilience of societies, economies, and ecosystems against the existing impacts of climate change. Within the travel and tourism industries, efforts are directed towards safeguarding vulnerable ecosystems and enhancing adaptability. These efforts encompass activities such as coral reef restoration, ecosystem conservation, and sustainable tourism practices.

Many tourism establishments are embracing these adaptation strategies. As an illustration, they delve into pioneering coral restoration methods, such as the initiatives undertaken by Reefscapers. This organization collaborates with resorts to execute management and restoration strategies aimed at rejuvenating marine ecosystems and enhancing the appeal of tourist destinations. Additionally, these companies are actively involved in educating and supporting local communities to raise awareness and bolster resilience against climate change effects.

It is important to note that climate change adaptation and mitigation are two sides of the same climate coin: strategies must be advanced in both in order to secure a viable and just future for humanity. The travel and tourism sector actively contributes to addressing and alleviating climate change by employing diverse strategies. These include enhancing energy efficiency, implementing nature-based solutions initiatives to both absorb carbon and address societal challenges and promoting ecosystem conservation. Collaboration among tourism enterprises, local communities, and governmental bodies is deemed crucial in fostering effective climate change mitigation and adaptation efforts.

* (Check Climate Change and Tourism: How Destinations Are Responding to the Climate Crisis (Part 1 & Part 2) other Solimar pages as well)

Contributing to the Reduction of Carbon Footprints while Preserving Nature

Climate change exerts a diverse range of impacts on various destinations, spanning from heightened occurrences of extreme weather events to shifts in natural landscapes. Prominent tourist sites are contending with unprecedented challenges, with coastal tourism proving especially susceptible to the repercussions of climate change. The imminent menace of rising sea levels poses a direct threat to coastal regions. Essentially, escalating temperatures, adverse weather patterns, and increasing sea levels are gradually eroding the essence of historical landmarks and cultural assets. Nonetheless, tourist areas can undertake diverse initiatives to curb carbon emissions while conserving the environment.

What are the various efforts being made to save nature and reduce carbon footprints?

1. Nature-based Solutions

Nature-based Solutions which is based on climate change — Nature-based Solutions (Credit: IUCN)

One first is Nature-based Solutions. The International Union for Conservation of Nature (IUCN), a global entity dedicated to nature conservation and sustainable natural resource management, has championed the concept of nature-based solutions. These solutions encompass actions that safeguard, sustainably manage, and restore nature while simultaneously addressing societal challenges. Nature-based solutions yield a plethora of benefits. They aid in climate change adaptation, mitigate disaster risks by offering protection against storm surges, combat coastal erosion, and even reduce insurance costs.

Nature-based Solutions (NbS) play a key role in both mitigation and adaptation. When considering mitigation strategies, NbS offers significant potential for carbon capture and storage. The Intergovernmental Panel on Climate Change (IPCC) notes that by 2030, NbS could contribute 30-37% of the cost-effective mitigation required to limit warming to below 2°C. NbS can effectively combat the effects of climate change by sequestering and storing carbon dioxide from the atmosphere through ecosystem preservation and restoration efforts.

When considering adaptation strategies, Natural-based Solutions (NbS) provide crucial support for enhancing resilience against climate-related risks. For instance, coastal ecosystems such as blue-green algae and coral reefs in the Maldives play a vital role in safeguarding communities against storm surges and coastal erosion, thereby mitigating the impacts of severe weather conditions. These ecosystems offer essential services that can aid in climate change adaptation.

Tourism enterprises can advance Nature-based Solutions by investing in them to reap economic benefits, enrich tourists’ experiences, address climate change risks, fulfill social obligations, and collaborate with local communities. This strategic approach not only promotes environmental preservation but also bolsters competitiveness.

Moreover, Nature-based Solutions contribute to improving air and water quality, reducing disease transmission associated with habitat loss, and nurturing educational and psychological well-being. Particularly in island locales, the adoption of natural moisture retention methods can amplify soil moisture absorption and decrease marine pathogens. By embracing them, the dual objectives of reducing carbon emissions, conserving nature, and supporting local communities are efficiently met.

In the Maldives under the USAID Climate Adaptation Project, Solimar International recently supported the Ministry of Tourism in creating the first Climate Action Plan for Tourism in the history of the country. This Action Plan outlines concrete steps for tourism businesses to both mitigate and adapt to climate change through strategies like incorporating community priorities, diversifying business revenue, and investing in NbS via innovative climate financing schemes. You can read the full Action Plan here.

* (Read the 2022 White Paper by Solimar International on effective nature-based solutions in tourism.)

2. Supporting and Diversifying Local Economies

Tourism plays a pivotal role in bolstering local economies, thereby contributing to greater economic resilience. However, tourism can also cause dependence on the industry and make destinations more vulnerable to shocks like climate change. Thus, the importance of diversifying local economies through tourism initiatives is key. Encouraging the consumption of locally sourced goods and services can lead to tangible enhancements in local economies. This approach not only generates employment opportunities within communities but also elevates income levels, fostering sustainable development.

The Maldives is one such successful example of climate change adaptation through the integration of community needs and priorities.

This is the Islands of Horsburgh — The Islands of Horsburgh (Credit: The Horsburgh Atoll Tourism Alliance)

Based on the Maldives Tourism Climate Action Plan, the allure of the Maldives, characterized by its pristine beaches and vibrant coral reefs, faces threats from climate change. Presently, many resorts and guesthouses in the Maldives encounter challenges in sourcing local produce, often resorting to external markets for essentials like tuna or seafood. While this may seem financially prudent initially, these supply chains are susceptible to climate change-induced disruptions, leading to escalating costs over time.

However, by emphasizing community experiences and locally procured goods, the Maldives can effectively ensure local destination resilience while revitalizing its local economy. Interdependencies among food security, climate change, and biodiversity are evident in the Maldives. Local resorts in the Maldives have championed locally sourced products through initiatives like local contract farming in regions such as Addu Atoll. Collaborations like the one between Addu Atoll and the Addu Meedhoo Corporate Society have facilitated local food production. The Maldivian government has also pledged support by providing agricultural resources and requisite training to cultivate selected crops on 40 key agricultural islands.

This is the picture of the community and culture in the Maldives — Community and Culture in the Maldives (Credit: The Horsburgh Atoll Tourism Alliance)

Integrating permaculture projects can tangibly sequester carbon, leverage carbon markets, cater to hotel guests, or introduce value-added products for sale in hotel establishments or spas. These endeavors have curtailed food miles and hotel carbon emissions, conserved local culinary heritage, and agricultural customs, and created employment opportunities for marginalized groups.

Moreover, concerning fisheries in the Maldives, numerous companies have collaborated with local communities to supply proteins like fish from neighboring islands. By engaging local fishermen to establish new markets for previously exported marine products, these companies have mitigated carbon emissions, facilitated robust supply chains, and promoted sustainable fishing practices.

The tourism sector plays a pivotal role in rejuvenating local economies by nurturing enterprises and human resources while safeguarding the environment. Tourism enterprises can bolster local economies by offering employment to community members and preserving local culture and natural habitats. This concerted effort not only addresses climate change but also cultivates a sustainable tourism model, fostering the development of local communities.

* (Check the Maldives Tourism Climate Action Plan to find out what is being done under the USAID Climate Adaptation Project in the Maldives.)

Promoting Environmental Education and Awareness in Tourism Destinations

Environmental education is crucial in enlightening travelers about the significance of environmental conservation and fostering a consciousness for sustainable travel practices. Tourism operators can cultivate awareness among travelers by integrating environmental education programs before or after their journeys and disseminating information on sustainable travel practices.

Fundamentally, tourism is a conduit for advancing environmental education and consciousness-raising efforts. By integrating components that educate travelers on local heritage, ecosystem preservation measures, and sustainable lifestyles, individuals can develop a deeper understanding and appreciation for the global environment.

Let’s look at specific regions like the Horsburgh Atoll and the Bangladesh Sundarbans, where we witness exemplary cases of environmental stewardship and sustainable practices.

1. Horsburgh Atoll (Maldives) (Horsburgh Atoll Tourism Alliance)

This picture is about Horsburgh Atoll — Horsburgh Atoll (Credit: The Horsburgh Atoll Tourism Alliance)

The Horsburgh Atoll, nestled in the Maldives, represents a treasure trove combining natural splendor and historical significance. With a unique ecosystem and historical heritage, the atoll is safeguarded and nurtured through environmental education initiatives. Emphasizing sustainable tourism, Horsburgh ensures the conservation of the atoll’s beauty while promoting eco-friendly tourism activities and fostering awareness of sustainable practices within marine protected areas. Furthermore, visitors can engage with local communities, delving into their distinct traditions and craftsmanship, such as intricate woven mats, wood carvings, and traditional Maldivian lacquerworks. These immersive experiences not only enhance cultural understanding but also underscore the interconnectedness and vitality of ecosystems.

Under the USAID Climate Adaptation Project, Solimar has supported the creation of the first Destination Management Organization (DMO) in the Maldives: The Horsburgh Atoll Tourism Alliance (HATA). HATA is a dedicated group of local tourism stakeholders committed to ensuring that tourism in the Horsburgh Atoll contributes positively to community benefits, environmental awareness, and climate adaptation. United by a shared vision, HATA brings together local businesses, conservationists, and community leaders to promote sustainable tourism practices that protect the atoll’s unique ecosystem while enhancing the livelihoods of its inhabitants. By enabling local communities to manage tourism on their terms and ensuring tourism is a force for the environmental education of future visitors, this model ensures that locally relevant solutions can be designed and funded to support climate adaptation efforts.

* (Check Maldives’ first DMO, The Horsburgh Atoll Tourism Alliance to discover the enchanting Horsburgh Atoll in the Maldives)

2. Bangladesh Sundarbans (Greater Sundarbans EcoTourism Society)

This picture is discovering the Sundarban forests — Discovering the Sundarbans (Credit: Greater Sundarbans EcoTourism Society)

The Sundarbans region prioritizes alternative income sources to forest resource harvesting and ecosystem restoration endeavors. Exploring the forest, engaging with the local communities, and partaking in guided nature tours like forest hikes and boat trips are more popular among the activities available, all while lodging in environmentally-conscious accommodations. Through active participation in ecosystem revitalization projects, like planting native mangrove saplings, tourists directly contribute to enhancing the local ecosystem and partake in activities with positive impacts. Environmental education and awareness are fostered through immersive nature and cultural expeditions, providing interpretive knowledge on herbal plants, wildlife, and forest traditions during guided forest treks. Cultural walking tours enable visitors to explore local landmarks, temples, and cultural performances, including traditional dances and songs, thereby immersing them in the rich tapestry of Bangladesh’s coastal culture.

The Munda people, an ethnic community inhabiting the Sundarbans mangrove forest region, maintain a profound bond with their natural surroundings and cultural legacy. Despite such virtues, this community faces obstacles such as restricted access to microfinance, benefits, and jobs, impeding their ability to adapt. In coastal Bangladesh, grappling with the effects of climate change, they encounter difficulties obtaining resources and livelihood opportunities. These challenges are often intensified during disasters such as cyclones, tidal surges, etc., that reduce agricultural and other production. Additionally, initiatives to aid them encounter financial limitations, impacting their capacity to maintain their livelihoods and access government support.

However, by engaging with this community, opportunities exist to introduce educational initiatives, and resource and capacity development projects that can facilitate community advancement. Moreover, endorsing sustainable business practices that capitalize on their distinctive local ecological knowledge, expertise, and traditions, along with partaking in Munda festivals and cultural gatherings, can bolster appreciation for their ethos and heritage. This approach nurtures mutual respect, opens avenues for their seamless integration within the broader local community, and reduces racial gaps. Consequently, visitors will be able to discover a cottage managed by the Munda community and learn about The Greater Sundarbans EcoTourism Society’s contribution to branding these cottages. This initiative aims to provide tourists with a genuine indigenous experience, promoting a better understanding of the interconnected relationship between local communities and their surroundings.

In tackling the challenges posed by climate change, the tourism sector can significantly contribute by empowering marginalized groups who often encounter social marginalization. By involving these communities, they can secure livelihoods and actively participate in climate resilience endeavors, thus improving their living standard. The pivotal role of the Greater Sundarbans region in supporting these endeavors cannot be understated.

* (Check out the Bangladesh Ecotourism and Conservation Alliance website to discover more about the USAID Ecotourism Activity project in and around the Sundarbans Reserved Forest through the development, management, and marketing of sustainable tourism)

This picuture is the Sundarban Tiger in the forest. — The Sundarban Tiger (Photo Credit: Vignesh, Pexels)

Underscoring the significance of sustainable development through environmental education is imperative to strike a harmonious balance between local economic progress and environmental conservation. These initiatives play a pivotal role in fostering the sustainable growth of local communities and offering travelers a glimpse into the region’s distinctive culture and natural allure. By championing climate change awareness, preserving indigenous ecosystems and cultures, and providing immersive encounters, these endeavors significantly enrich the travel experience.

This picture is the Badaban EcoCottages — Badaban EcoCottages (Photo Credit: Greater Sundarbans EcoTourism Society)

Another example of how locally relevant solutions can empower climate change mitigation and adaptation is the Sundarbans EcoVillages situated in the Sundarbans region of Bangladesh. The Sundarbans EcoVillages comprise multiple villages or communities rather than a singular location. This initiative revolves around community-based tourism, empowering residents to generate diverse sources of income from tourism activities instead of depending on unsustainable resource extraction from the Sundarbans for their livelihoods. By establishing eco-tourism initiatives rooted in community values, the region has transformed into a destination that encourages community involvement and enables visitors to engage deeply with the Sundarbans’ ecological and cultural marvels for extended durations.

Moreover, the communities serve as a hub for unique encounters, educational interactions, and cultural immersion, fostering a profound bond between the community and the natural environment. This community-based tourism concept actively promotes rural advancement and biodiversity conservation, offering guests various programs to rejuvenate the ecosystem. For instance, visitors can aid in ecosystem conservation by purchasing local artworks or engaging in a tree-planting initiative to cultivate mangroves around the EcoVillages.

These endeavors not only empower travelers to diminish their carbon footprint but also yield a positive impact in combating climate change, including mitigating global warming.

Conclusion: The Crucial Role of Tourism in Combating Climate Change

This picture is the Spotted deer in Sundarbans national park in Bangladesh — Spotted deer in the Sundarbans (Photo Credit: nicolasdecorte, istock)

In conclusion, the tourism sector holds significant potential in the fight against climate change. By emphasizing sustainable travel, reducing carbon footprints, backing local economies, and fostering environmental awareness, tourism enterprises actively contribute to environmental protection and climate change mitigation.

Also, tourism plays a pivotal role in climate change mitigation by bolstering local economies, preserving ecosystems, advocating environmental education, and endorsing sustainable tourism practices. The tourism industry can effectively combat climate change by championing positive environmental impacts while fostering community and environmental well-being.

Nonetheless, the sustainable future of tourism hinges on a collaborative effort between travelers and industry stakeholders. By opting for eco-friendly accommodations, embracing low-impact transportation, and making sustainable travel decisions, individuals can aid in building resilient destinations. Prioritizing community welfare and minimizing carbon emissions are crucial to achieving sustainable development goals.

The dynamic tourism landscape necessitates a transition towards responsible and environmentally conscious travel practices. Embracing sustainability, fortifying destination resilience, and enriching traveler education are key elements in safeguarding the future of the tourism sector. Today’s decisions will shape tomorrow’s travel experiences as we confront the challenges of climate change.

By comprehending the intricate interplay between climate change and tourism, we envision a future where exploration and conservation coexist, fostering widespread appreciation for the Earth’s natural wonders.

We must all work together to protect the future of our planet.

WE DEVELOP, MANAGE, AND MARKET SUSTAINABLE TOURISM DESTINATIONS

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