Tourism is one of the planet's largest industries, and one of the largest exports and drivers of economic growth globally. It is one of the top five exports in over 150 countries and ranks first in 60 countries. Tourism accounts for 10% of all economic activity on the planet and supports 1 in 10 jobs. In developing economies, tourism is often the main source of foreign exchange earnings and the most viable option for sustainable economic development. This is true of no other industry.
Developing tourism in a sustainable way can be complex. Successful tourism growth is the result of an integrated approach that includes strategy, product development, education, collaboration, and marketing.
Solimar is a global leader in sustainable tourism development. Learn from our experience with case studies and toolkits that we have compiled from our work in over 500 destinations.