In 2017, Solimar partnered with National Geographic to help UNESCO’s World Heritage Centre develop World Heritage Journeys, a sustainable tourism promotion, planning, and engagement program. The program leverages the UNESCO and National Geographic global brands, and their unique capabilities, to engage heritage and tourism managers in a collaborative effort to tell the story of World Heritage destinations to curious and responsible travelers around the world.
As a content and brand marketing program, World Heritage Journeys creates and distributes engaging content focused on the authentic attractions, experiences, and stories in and around UNESCO World Heritage sites. Through websites, videos, campaigns, events, exhibitions, books, maps, and other products, it offers travelers many ways to discover and experience World Heritage, and help to preserve it for future generations.
As a sustainable tourism planning and engagement program, it convenes local, regional, and national heritage managers, destination marketers, and businesses to identify and showcase sustainable tourism products. It engages those communities to understand and safeguard the destination's outstanding universal value and enhance its integrity and authenticity.
The program and web platform are flexible and scalable and can be developed for any collection of World Heritage sites, whether national, regional, thematic, or global. Current examples include World Heritage Journeys Europe and World Heritage Journeys Buddha.
Learn more about the goals, methods, and products of the World Heritage Journeys program.
Contact us to discuss a potential World Heritage Journeys project for your region or theme or to explore opportunities to support, sponsor, or expand an existing project.
SAVE stands for Scientific, Academic, Volunteer and Educational Travel. The SAVE Travel Alliance is non-profit "network of networks" that facilitates linkages between potential or developing tourism destinations and attractions, and the appropriate SAVE markets. This is a fast-growing group market segment, which was identified and conceptualized by The George Washington University in 2003. Subsequently, Honduras became the first country to establish SAVE as a national tourism priority. Other countries are now considering SAVE as a tourism marketing strategy and development approach. The SAVE market includes travelers who engage in activities which can create significant positive contributions to the sustainability of a destination. Solimar recognizes the power of this market to support undiscovered destinations and community tourism enterprises. Solimar works with the SAVE Travel Alliance to connect the Scientific, Academic, Volunteer and Educational Travel Markets to our tourism development projects and partners. For more information visit www.save-travel.org
HM Design is a unique one-of-a-kind physical planning and design firm which practices its very own quadruple bottom line philosophy—one that balances economic, environmental, social and spiritual aspects for every project. The firm is a specialty eco-land planning and eco-design office. The President, Hitesh Mehta has built projects and consulted in over 57 countries spanning six continents and is a multi-international award winner in the fields of Architecture, Landscape Architecture, Environmental planning, Urban Planning and Design, Interior Design and Photography. Design in this global age of heightened cultural and environmental sensitivity needs to be all-encompassing and holistic in nature and sustainable in all aspects of the planning and design process. In every project, HM Design tries to create an eco-plan or eco-design that have never been created before. Each plan and design is a response to the local context: physical, metaphysical and cultural. All HM Design projects have a respect for animals, plants, local people and the spirit of the place. The approach right from the outset is that of low-impact development. This stewardship-motto of taking care of Mother Earth and all the species that inhabit on it begins right on day one and continues into construction supervision.