Solimar International’s Destination Stewardship services foster a collaborative approach to managing tourism in a way that respects and protects a place’s natural resources, cultural identity, and community well-being. Rather than focusing solely on marketing or growth, we emphasize thoughtful planning and shared responsibility for the long-term health and character of a destination.
With over two decades of experience in sustainable tourism, Solimar provides expert guidance to help destinations translate stewardship principles into action. Our team works alongside local leaders, tourism stakeholders, and community members to develop customized plans and frameworks that respond to each destination’s unique context and resources. We support implementation through stakeholder facilitation, capacity building, and strategic advising—helping destinations navigate challenges and align tourism with broader community goals.
Our services are tailored to build strong foundations for stewardship programs—integrating local voices, balancing competing interests, and establishing systems that lead to meaningful and measurable outcomes. Whether launching a new initiative or refining an existing strategy, Solimar brings the tools and insight needed to move from vision to impact.
Solimar’s Destination Stewardship Services Include:
Measuring Impacts of Tourism
Guiding destinations in using global standards like the Global Sustainable Tourism Criteria (GSTC) and the UN’s Strategic Framework for Measuring Sustainable Tourism (SF-MST) to identify and track critical indicators that measure tourism’s impact on community and resource well-being.
Visitor Management & Messaging
Developing visitor management strategies to protect resources and enhance visitor experience, including timed entry systems, improved visitor flow, and messaging that encourages responsible visitor behaviors.
Championing the Value of Tourism
Supporting destinations in communicating the positive impacts of tourism to local residents, raising awareness, and addressing any community concerns to build support for sustainable tourism.
Collaborative Programming
Fostering partnerships between tourism organizations and conservation agencies to co-develop initiatives that protect resources while responsibly enhancing tourism experiences.
Promotion of Sustainable Business Practices
Supporting the recruitment of tourism businesses into existing green practices programs or creating new programs based on GSTC standards, elevating the visibility and benefits of industry participation within the destination.
Destination Stewardship Planning
Helping DMOs initiate their journey in destination stewardship, aligning organizational mission and securing board and business support to integrate stewardship into the core of their activities.
Stewardship Plan Implementation
Supporting destinations that have begun their stewardship journey to expand and increase the impact of their efforts, building recognition among residents, the business community, and travelers.
Building Stewardship Coalitions
Helping destinations create coalitions of tourism businesses, community leaders, and other stakeholders to collaboratively implement stewardship plans that benefit the entire community.
Drive Destination Success through Solimar’s Solution
Empower your community with purpose-built tools that deliver insights, enhance experiences, and support long-term resilience.
Destination Stewardship Wayfinder
Helping destinations benchmark stewardship capacity against the GSTC, then turn the results into a tracked Wayfinder roadmap that prioritizes actions, strengthens accountability, and builds a clear pathway toward measurable improvement and third-party recognition.
Go Good Destination Stewardship Network
Partnering with GoGood to launch a community-powered stewardship network that uses curated maps, sustainability scorecards, and visitor rewards to align stakeholders, guide better visitor choices, and reinvest tourism value into local priorities.
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“Travel is fatal to prejudice, bigotry and narrow‑mindedness“
Mark Twain | American Writer
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“Travel shows that all people cry, laugh, eat and die; by demonstrating this shared humanity, travel introduces the idea that if we try to understand each other, we might become friends“
Maya Angelou | American Poet
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“We initially travel to lose ourselves and then to find ourselves. Travel opens our hearts and eyes and teaches us more than newspapers ever will.“
Pico Iyer | British Novelist
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“Move. as far as you can, as much as you can. Across the ocean, or simply across the river. The extent to which you can walk in somebody else’s shoes–or at least eat their food–it’s a plus for everybody. Open your mind. Get up off the couch. Move.“
Anthony Bourdain | American Chef
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“One’s destination is never a place but rather a new way of looking at things“
Henry Miller | American Novelist
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“There is no future for travel and tourism if you’re not welcomed and embraced by the local community.“
Talib Rifai | Jordanian Businessman
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“Tourism does not go to a city that has lost its soul.“
Arthur Frommer | American Writer
Ready to Take the
Next Step?
Whether you’re looking to hire Solimar for a project or explore opportunities to join our team, we’d love to hear from you. Our work brings together passionate professionals, partners, interns, and country representatives committed to advancing sustainable tourism and creating positive impact in destinations around the world. Contact us today to learn more about our services, share your goals, or express your interest in contributing to Solimar’s global mission. Let’s explore how we can work together to build more sustainable, inclusive, and resilient destinations.
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