We believe that tourism, when planned
and managed responsibly, has the power
to drive sustainable economic growth,
protect cultural and natural heritage, and
benefit communities.
For over 20 years, we have been at the forefront of utilizing tourism as a tool to achieve development goals both around the world and here in the United States.
Tourism is more than just travel—it is a global industry that directly impacts the environment, local communities, and economies. That is why our approach focuses on bringing the public and private sectors together to help tourism benefit the people who call a destination home while safeguarding the landscapes, wildlife, and local culture that make each place unique.
Building Partnerships for
Sustainable Impact
We know that sustainable tourism cannot succeed in isolation. Our role is to serve as a trusted advisor and bridge-builder, helping destinations forge strong partnerships between tourism businesses, conservation organizations, cultural institutions, and community groups. By fostering open dialogue and aligning priorities, we help destinations create tourism strategies that serve both economic and social development objectives.
From national governments to grassroots organizations, we work across all levels so tourism can strengthen—and not strain—communities. We bring stakeholders together, listen to concerns, and craft solutions that balance growth with sustainability.
Driving Sustainable Development Through Tourism
When done right, tourism can be a powerful driver of positive change. Our expertise extends across five
key areas that align with global sustainable development goals:
Economic Growth
& Investment
Tourism is one of the top five export sectors in over 150 countries, accounting for over 9% of the world’s total economic output and creating 1 in 10 jobs globally. We help destinations plan for long-term growth that benefits local economies and attracts responsible investment.
Community Empowerment
& Inclusivity
Tourism is often the largest economic opportunity in rural and underserved areas. We work to ensure tourism benefits marginalized communities by fostering inclusive economic participation and social empowerment.
Cultural Heritage &
Authentic Experiences
Tourism can celebrate and preserve cultural traditions when developed with care. We help destinations showcase their unique heritage while ensuring that cultural tourism benefits local artisans, performers, and communities.
Environmental Conservation
& Climate Resilience
Sustainable tourism must protect the natural assets that attract travelers. We guide destinations in balancing tourism growth with conservation, creating nature-based tourism models that support biodiversity and help mitigate climate change.
Peace, Security &
Global Connection
Tourism has the power to break down barriers, promote cultural exchange, and support post-conflict recovery. We work with governments and international organizations to position tourism as a driver of stability and mutual understanding.
A Proven Model for Lasting
Change
Through our experience in over 90 countries, we have helped destinations develop and implement national tourism strategies that deliver real results. Whether it’s helping Rwanda rebrand itself as a premier tourism destination with the Remarkable Rwanda initiative, or working with the United States National Park Service to promote sustainable travel along the 17 states of the Lewis and Clark National Historic Trail, we understand how to position destinations for success while ensuring tourism remains a force for good.
At Solimar, we don’t just plan for the future – we build it. With a collaborative, market-driven, and sustainability-focused approach, we help destinations unlock the full potential of tourism while safeguarding what makes them special.
Ready to shape a more sustainable tourism future? Explore our services and solutions to learn how we can help.
