Marketing

Tradeshow Representation

Travel tradeshows are found throughout the world and provide one of the most effective marketing opportunities for tourism products.   These shows bring consumers and the travel trade together, under one roof to showcase destinations and tourism companies from around the world.   In addition to traditional travel tradeshows there are also special interest tradeshows ranging from green festivals to scuba diving shows.

Solimar provides a complete solution for tradeshow representation.   We understand the importance of maximizing every opportunity to generate sales and new partnerships before, during, and after the show.   We provide the following tradeshow services:

• Tradeshow selection & registration
• Booth design
• Multimedia displays & presentations
• Design and production of press kits, sales manuals, and consumer brochures
• Pre-event invitations & introductions to trade
• Sponsored special events
• Booth staffing
• Exhibit floor sales
• Database development & list generation
• Post-event follow up & recaps

The following list represents some of the major tradeshows that take place in the US and Europe:  

• Adventures in Travel Expo (San Francisco, Chicago, New York, Southern CA, Washington DC, and Dallas Texas) http://www.adventureexpo.com/
• NY Times Travel Show www.nytimes.com/travelshow
• International Tourism Exchange (ITB) Berlin http://www.itb-berlin.com/
• Reisepavillon International Fair for Alternative Travel - Hannover, Germany www.reisepavillon-online.de
• Educational Travel Conference - Baltimore, MD www.travelearning.com
• Green Festival (Washington DC, San Francisco, CA) http://greenfestivals.com/
• World Travel Market http://www.wtmlondon.com
• Beneath the Sea http://www.beneaththesea.org/
• DEMA Show (Las Vegas, NV) http://www.demashow.com/