Marketing

Overview

Marketing is an action that requires the process of planning and executing the distribution of the creative message to the targeted audience.  

Too many tourism companies and destinations believe that marketing is a website or a brochure.   While the creative materials are an important component of a marketing strategy, standing alone these materials will not be able to reach your targeted consumers.

Solimar provides an integrated marketing communication approach that combines the creative message with a well thought out marketing strategy to develop a blueprint for activities that will connect your message with the desired audience.  

We offer the perfect combinations of talent, experience, and resources to properly and successfully market your organization.    Our in-house capabilities and global network of marketing consultants provide our clients with a complete set of services and resources needed to reach your target market.

Our marketing strategies and capabilities include:
- Strategic Marketing Planning
- Travel Trade Outreach
- PR Campaigns
- Internet Marketing
- Tradeshow Representation
- Media Buys
- Consumer Promotions
- Representation