Cluster Business Model
Creating Sustainable Clusters
The very word, "sustainability", implies a solution that the destination will carry forward after the consultants have gone home. One of the biggest challenges for people working in tourism development is providing for project activities that continue after the development funding has been exhausted. Solimar believes that the best way to create long-term solutions for a destination is to use a cluster business model with features to ensure the continued management of economic growth and natural resource use while generating revenues.
Solimar's proven business model for tourism clusters provide consulting services to tourism suppliers while simultaneously providing commission based in-bound travel logistics. This combination of services helps improve the destination's products while simultaneously raising awareness with travelers of the destination and its offerings.
The following is a list of products and services the cluster business model offers:
Services to Tourism Suppliers
Business development
Marketing services
Accommodations development
Guide training
Activities training
Trail management and development
Food safety/quality
Artisan and handicrafts development
Wholesale purchasing
Access to financing
Tourist health and safety training
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In-Bound Travel Services
- Product development (packaging)
- Customized travel planning
- Information center
- E-Payment collection & distribution
- Website Maintenance
- Special Event Organization & Promotion
- Transportation logistics
- Guiding services
- Voluntourism Coordinator
- Business linkages with international operators
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Take the Cluster Business Model to the next step with a Cluster Visitor Center >